Offline
Animation
Commercial
Wellness
Offline unfolds as a study on how visual language can shape perception. The project traces the development of a brand from its earliest intuitions to a complete identity, inviting the viewer to observe how narrative, form and emotion grow together.
Client
Offline
Agency/Studio
Niceshit
Ruolo
Art Direction
Illustration
Credits
Produced & Directed
Niceshit
Creative Director
Carmen Angelillo, Rodier Kidmann, Guido Lambertini
EP
Agusta Timotea
Art Director
Bianca Sangalli Moretti
Animation Director
Guido Lambertini
Design & Illustration
Bianca Sangalli Moretti
2D Design
Pablo Colabella
Lead Cel Animator
Maliboo
Additional Animation
Eze Cruz, Fabio Valesini, Guido Lambertini
3D
Fede Kanno
Clean Up
Bianca Sangalli Moretti
Edit & Compositing
Guido Lambertini, Carmen Angelillo
Music & Sound Design
Facundo Capece, Lola Ritcher
Working on a brand that doesn’t exist was an adventure. It gave me complete freedom to experiment and push the project. It’s rare to have a playground like this!